About

Introducing Edward Guillen: The Creative Maven Behind Hello Radio

Creativity has many facets, from product design and music production to marketing. Currently, as a Lead Product Designer at Warner Music Group and releasing his own music under the name Lālo Parade, he offers his experience and skills to creatives everywhere.

Hello Radio, a creative resource for aspiring musicians/creatives, was created as an online hub for resources, tips, and inspiration. Constructed with Edward’s unique perspective on music production, product design, marketing, and everything else creative-related.

What Does a Product Designer Do?

Are you tired of boring, uninspired digital products? Look no further than a product designer! These design wizards possess magical powers of problem-solving and user understanding, transforming mere ideas into beautifully designed digital masterpieces.

But being a product designer isn’t all rainbows and unicorns. It takes a delicate balance of artistic skills, technical know-how, and a creative eye. They must have a keen understanding of user needs, an insatiable appetite for usability testing, and a love of creating visuals that scream “brand consistency.”

Product designers are also responsible for creating the look and feel of websites and apps. They’ll use color theory, typography, and layout principles to ensure your digital experience is as attractive as it is easy to use.

But it’s not all about being pretty; product designers must also be analytical and data-driven. They’ll use A/B testing and other analytics tools to ensure their designs are user-friendly. And when it comes to bringing their designs to life, product designers have a secret weapon: coding languages like HTML and CSS.

So if you’re in need of a digital product that’s both visually stunning and user-friendly, call in a product designer. They’re the superheroes of the design world.